Imiterere y'ubucuruzi bw'amahanga bw'itara ryo hanze n'isesengura ry'amakuru ku isoko

Mu bucuruzi mpuzamahanga bw'ibikoresho byo hanze, amatara yo hanze yabaye igice cy'ingenzi ku isoko ry'ubucuruzi bw'amahanga bitewe n'imikorere n'ubukene bwabyo.

Ubwa mbere:Ingano y'isoko ku isi n'imibare y'iterambere

Nk’uko bitangazwa na Global Market Monitor, isoko ry’amatara ku isi riteganijwe kugera kuri miliyoni 147.97 z’amadolari mu 2025, bikaba bigaragaza ko isoko rizazamuka cyane ugereranije n’imibare yabanje. Biteganijwe ko igipimo cy’izamuka ry’ibiciro ku mwaka (CAGR) kizaguma kuri 4.85% kuva mu 2025 kugeza mu 2030, kikarenga impuzandengo y’izamuka ry’inganda zikora ibikoresho byo hanze ku kigero cya 3.5%. Iri zamuka ryerekana ko hari icyifuzo cy’amatara ku isi nk’igicuruzwa kiramba.

Icya kabiri:Igabanywa ry'amakuru y'isoko ry'akarere

1. Ingano y'amafaranga yinjira n'ibipimo byayo

2. Itandukaniro mu mikurire y'uturere

Uturere dukura cyane: Akarere ka Aziya na Pasifika kari imbere mu iterambere, aho biteganijwe ko 12.3% by'izamuka ry'umwaka ku mwaka mu 2025, muri byo isoko rya Aziya y'Amajyepfo y'Uburasirazuba rigira uruhare runini mu kwiyongera —— Ukwiyongera kwa buri mwaka kw'umubare w'abakerarugendo muri aka karere ni 15%, bigatuma 18% by'amatara atumizwa mu mahanga bizamuka buri mwaka.

Uturere dukura neza: Igipimo cy’iterambere ry’amasoko ya Amerika y’Amajyaruguru n’iy’i Burayi kirahamye, ari cyo 5.2% na 4.9% uko bikurikirana, ariko bitewe n’uko ari menshi, aracyari isoko ry’ingenzi ry’amafaranga yinjira mu bucuruzi bw’amahanga; muri byo, isoko rimwe rya Leta Zunze Ubumwe za Amerika rigira 83% by’amafaranga yose yinjira muri Amerika y’Amajyaruguru, naho Ubudage n’Ubufaransa byose hamwe bikagira 61% by’amafaranga yose yinjira mu Burayi.

Icya gatatu:Isesengura ry'amakuru ku bintu bigira ingaruka ku bucuruzi bw'amahanga

1. Ikiguzi cya politiki y'ubucuruzi n'iyubahirizwa ry'amategeko

Ingaruka z'umusoro ku misoro: Hari ibihugu bimwe bishyiraho umusoro ku misoro ku matara y'imbere mu gihugu angana na 5%-15%.

2. Gupima ingaruka z'ivunjisha

Dufate urugero rw'igipimo cy'ivunjisha rya USD/CNY, ihindagurika ry'igipimo cy'ivunjisha muri 2024-2025 ni 6.8-7.3.

3. Ihindagurika ry'ibiciro by'uruhererekane rw'ibikoresho

Ibikoresho by'ibanze: Muri 2025, ihindagurika ry'ibiciro by'ibikoresho fatizo bya bateri ya lithiamu rizagera kuri 18%, bigatuma ihindagurika ry'ikiguzi cy'amatara yo mu mutwe rigera kuri 4.5%-5.4%;

Igiciro cy'ibicuruzwa: Igiciro cy'ubwikorezi mpuzamahanga mu 2025 kizagabanukaho 12% ugereranije no mu 2024, ariko kiracyari hejuru ya 35% ugereranyije n'icyo mu 2020.

Icya kane:Isesengura ry'amakuru ku mahirwe y'isoko

1. Umwanya w'isoko riri kuzamuka ryiyongera

Isoko ryo mu Burayi bwo Hagati n'Uburasirazuba: Biteganijwe ko icyifuzo cy’amatara yo hanze kiziyongeraho 14% mu 2025, aho amasoko ya Polonye na Hongiriya yiyongeraho 16% buri mwaka kandi agakunda ibicuruzwa bihendutse (amadolari 15-30 kuri buri gikoresho)

Isoko rya Aziya y'Amajyepfo y'Uburasirazuba: Igipimo cy'izamuka ry'amatara yo mu bwoko bwa e-commerce ku mwaka ku kigero cya 25%. Biteganijwe ko porogaramu za Lazada na Shopee zizarenga miliyoni 80 z'amadolari muri GMV y'amatara yo mu bwoko bwa GMV mu 2025, muri zo harimo amatara yo mu bwoko bwa IP65 n'ay'indi hejuru yayo agizwe na 67%.

2. Amakuru ajyanye n'udushya mu bicuruzwa

Ibisabwa mu mikorere: Amatara yo mu mutwe afite ubushobozi bwo kubona urumuri (ibyuma bipima urumuri) yitezweho kugira uruhare rwa 38% by'ibyagurishijwe ku isi mu 2025, byiyongereyeho amanota 22 ku ijana ugereranyije na 2020; amatara yo mu mutwe afasha mu gusharija vuba kwa Type-C azatuma kwemerwa kw'isoko kuzamuka kuva kuri 45% muri 2022 kugera kuri 78% mu 2025.

Muri make, nubwo isoko ry’ibicuruzwa byoherezwa hanze rihura n’imbogamizi nyinshi, amakuru agaragaza ko hari amahirwe menshi yo kwiyongera. Ibigo bigamije kohereza ibicuruzwa mu mahanga bigomba gushyira imbere amasoko mashya nka Aziya y’Amajyepfo y’Uburasirazuba n’Uburayi bwo Hagati n’Uburasirazuba, byibanda ku bicuruzwa bikora neza. Binyuze mu gushyira mu bikorwa ingamba zo kuzigama amafaranga no gushyiraho imiyoboro itandukanye y’ibicuruzwa, ibigo bishobora kugabanya ingaruka ziterwa n’ihindagurika ry’ivunjisha n’ihindagurika ry’ibiciro, bityo bigatuma habaho iterambere rihamye.